Grow & Go Model is the result of twenty years of experience being directly involved in helping businesses Grow & Go. Whether your goal is to “Grow” your firm and take it to the next level or “Grow” it to maximize an exit strategy valuation the process is the same. The Grow & Go model is an 18 month to 24 month process consisting of 4 phases. Implemented correctly the Grow & Go model will leave your company:
• Stronger Positioned In Your Industry
• Talented Management Team
• Clear Vision And Goals
• Rolling 5 Year Strategic Plan
• Increased Corporate Valuation
The Grow & Go Model consists of the following phases:
Phase I – Assessment (0-90 days)
• What are the strengths and weaknesses of
o The company in general
o The industry
o Management Team
o Technology systems
o Accounting system
o Policies & Procedures
• Is the company growing?
• Is the industry experiencing growth (very important)
• Assess competition
o Strengths & weaknesses
o Key companies in industry
o Key leaders in industry
o Niche markets within industry
o Current position in industry
• Evaluation of accounting system
o GAAP compliance
o Internal controls
Phase II – Strategic Plan (60-120 days)
Based on the assessment in Phase I develop a strategic plan with the “Go” forward management team. This plan should include the following:
• Improving every phase of the company
• Corporate vision and goals
• Marketing plan
o Position company as industry leader
o Position management team as industry leaders
o Position company to exploit competitor weakness for acquisition
• Financial Plan
o Rolling 5 year forecasts
o Capital budgets plan
o Focus on gross margin/contribution margin
• Organizational Plan
The focus should be on those areas which will have the greatest impact on company valuation.
Phase III – Implementation, Reassessment & Adjustment (6 – 18 months)
Phase III is the implementation of the strategic plan from Phase II. This is the most important phase and therefore the hardest to accomplish. The implementation can take anywhere from 6 months to 2 years. Depending on the:
• Complexity of the organization
• Management time devoted to the implementation
• Current status of technology and procedures
The implementation must include:
• Documented policies and procedures
• Written job descriptions with pay levels
• Documented internal controls
During this phase we also continually step back assess where we are at, what is working, what is not and continue to make adjustments to the model.
Phase IV – Go (12 – 24 months) THIS IS THE END RESULT!
This is where we work the final result. If it is ownerships desire to stay on then they have a stronger more focused company. If it is their desire to cash out there are many strategies to explore.
• Out right acquisition
o Competitor
o New player
o Venture capitalist
o Investment group
• Merger with a competitor
• Sale to key management
• ESOP
o Partial cash out / still control
o Funding from pension plan
o Deduct principal payments
o Owner normally receives a higher valuation
Contact CFO Team Today for a Free Consultation. info@CFOTeam.com
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